Safety-Kleen Renews Official Partnership With NASCAR
DAYTONA BEACH, FLORIDA — NASCAR announced today it has reached a multi-year agreement to renew its official partnership with Safety-Kleen, and is among several companies renewing their commitment to NASCAR in 2014. The company will continue as the Official Environmental Services Supplier of NASCAR.
The news comes amidst NASCAR’s second-annual NASCAR Race to Green™ initiative, which is galvanizing teams, tracks, drivers, Official NASCAR Partners, and fans around the theme of protecting and preserving the environment. Richardson, Texas based Safety-Kleen is owned by Norwell, Massachusetts based Clean Harbors, Inc (NYSE: CLH).
Safety-Kleen, an Official NASCAR Partner since 2004, provides onsite trackside support with its cleaning products and through its oil recycling and re-refining services at more than 200 NASCAR-sanctioned races a year. This ensures all cleaning solvents, oil, fluids and lubricants used in NASCAR racing are recaptured and re-used into useable products.
“Safety-Kleen’s efforts at-track each and every race weekend has greatly contributed to NASCAR owning the largest recycling program in sports,” said Norris Scott, NASCAR vice president of partnership marketing. “Simply stated, Safety-Kleen has been a staple in our sport for years, and we are thrilled to extend our Official Partnership.”
A major contributor to NASCAR’s recycling efforts; Safety-Kleen became a founding partner of NASCAR Green at the inception of the platform in 2008. Since entering the sport, Safety-Kleen has collected enough race-used oil to power the Empire State Building for more than an entire year. In 2013, Safety-Kleen collected and re-refined more than 200,000 gallons of NASCAR oil at tracks and team shops. Using this amount of re-refined oil avoids emitting roughly 1,550 metric tons of greenhouse gases into the environment– equal to the carbon stored in more than 39,000 trees over their lifetime. *(GHG reduction based on “Life Cycle Analysis: Safety-Kleen Product Carbon Footprint for Re-refined Base Oil”, performed by Environ International Corporation, Denver, CO.)*
“Safety-Kleen’s relationship with NASCAR is ideal for our customers and its fans. Safety-Kleen collects all used fluids from the tracks during race weekends - and from most team facilities year round - and then recycles or responsibly disposes of those fluids,” said Curt Knapp, Safety-Kleen executive vice president, marketing and oil re-refining sales. “This ‘closed-loop’ philosophy is by far the most environmentally responsible approach to handling these fluids.”
Safety-Kleen is the largest collector and re-refiner of used oil in North America. The company collects more than 200 million gallons of used oil each year, and through its recycling programs, produces approximately 140 million gallons of high-quality lubricating oil. Safety-Kleen’s services include oil collection and re-refining, as well as the management and proper disposal of spent brake fluids, oil filters, coolant and cleaning solvents. The company also provides absorbent products used for cleaning fluid spills on the track, inside NASCAR garages, and supplies NASCAR with industry-leading parts-cleaning equipment.
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, one local grassroots series and three international series. The International Motor Sports Association (IMSA) governs the TUDOR United SportsCar Championship, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit www.NASCAR.com and follow NASCAR at www.Facebook.com/NASCAR and Twitter: @NASCAR.
Safety-Kleen Systems is a leading North American used oil recycling and re-refining, parts cleaning and environmental solutions company, serving more than 200,000 customer locations in the United States, Canada and Puerto Rico. Safety-Kleen provides a broad set of environmentally responsible products and services that keep North American businesses in balance with the environment. Since 1987, Safety-Kleen has been at NASCAR racetracks collecting used oil. The oil Safety-Kleen re-refines is processed into its own brand of engine oil that protects engines and protects the environment for fleets and customers of do-it-for-me installers. Plus, it is taken back to the race tracks to be used in track vehicles. Safety-Kleen is a wholly owned subsidiary of Clean Harbors, North America’s leading provider of environmental, energy and industrial services.
NASCAR Integrated Marketing Communications